The latest user based app to come about in the block is Tik Tok which has become insanely popular in no time. The app wherein people can upload and share small video clips has become a rage in many countries and it has people of the young group hooked to it for a good chunk of time. Needless to say, if your business is more youth centric, you have to gather your digital marketing tactic to cater them. Besides creating your business’ video for upload, you can also use the platform to utilized the social media influencers to open up your content for a broader user base. Brand utilization and its use on Tik Tok is easy it equates an 10 seconds ad which would otherwise cost a lot to shoot and broadcast.